In the retail world, branded products are so important. Whether it is live action movies or animation, designers, actors, musicians, or sports celebrities-manufacturers want brand names because brand names sell. As experts in this field we have consulted and created many licensing programs for brand owners and artists. Pierce & Kwok LLP, regularly negotiates and drafts music licensing agreements with a wide variety of corporations from around the world. We have counseled clients on licensing agreements in everything from terms of the deal to product design, packaging and store placement. Some of the major deals we have done are furniture, clothing, accessories, toys, books, cards, and gifts for major artists, institutions, world heritage sites, and major brand owners to name a few. Royalty collection goes hand and hand with deal generation. Policing our client’s rights is an important component of what we do.